All persons who register as an 'investor' on this website should carefully read the following warnings before making any investment. To invest through MercyCrowd you need to understand the following important risks:
Your Personal Decision to Invest
A decision to invest in a property and unlisted company is a personal investment decision by you and no responsibility for the consequences of that decision is accepted by Elite Crowdfunding Limited ("MercyCrowd") or by any of its directors, agents, employees or other members. Most of the investee properties which are listed on MercyCrowd are new entities with limited, if any, track record. While these investments provide information such as the business plan and financial forecasts, please be warned that these documents are not guarantees that the investment can achieve what it is hoping to do. Equally, the information provided may state certain facts and statements, but be warned that MercyCrowd is not responsible for checking the accuracy of these facts and statements (which may not always prove to be true or complete).
Loss of Capital
The value of your investment through the MercyCrowd platform can go up as well as down. This means there is the risk that you may not get back what you put into the investment, so you should carefully consider whether such investments are suitable in light of your own personal circumstances or speak to an independent financial advisor. You should not invest more money than you can afford to lose without altering your standard of living. Elite Crowdfunding Limited does not guarantee any return on investment nor that the value of any investment will be maintained. Engaging in any investment activity will expose you to a significant risk of losing all or some of your investment. Investment on the MercyCrowd site is not covered by the Financial Services Compensation Scheme (FSCS).
Lack of Liquidity
Please be aware the shares of your investment are highly illiquid and there is no active secondary market. This means that there could be difficulty in selling your investment at a reasonable price or for any price at all. In that case you will have to wait until the end of the investment term when and if the property is sold. Even at that point the ability to exit will be dependent upon market conditions for the sale of the underlying property. Timing of the sale is also subject to completion of the transaction which could take several months.
Variable or Lack of Dividends